Natural Dyes

Founder Sheena Sood has been at this since long before her sustainable "It" brand hit it big last year.

In their work with seaweed shoes, creepy knits and Ugandan bark cloth, these designers are ones to watch.

From avocado pits to turmeric powder.

The pigments stem from Earth-friendly materials, are supply chain-ready and do wonders to eliminate wastewater. So why isn't every manufacturer using them?