One Model Management
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Hitting the Streets with a Top Model Scout: A Firsthand Look at How New Talent is Spotted
We’re pounding the pavement of Times Square in search of the world’s next top model...at McDonald’s. Who knew that the fast food chain would also be a place where model scouts like Lanny Zenga from One Management regularly scout for fresh faces? It sounds counterproductive but Zenga explains that it's these types of chain locations located in New York's most touristy locations (Times Square, Herald Square) that a scout can find a foreign or midwestern beauty. Other prime locations: H&M in Herald Square, the Zara next to Bryant Park. A lesson we learned when we followed Zenga around on one of his scouting sessions in New York. Read on for more surprising insight gleaned from the day.