Pacsun

Grab the SPF, and let's go!

As supporting — and diversifying — the next generation of fashion talent becomes more crucial than ever, brands are getting more serious about working with schools.

This tour seems literally never-ending, as does this rollout of #merch.

We're talking dark florals, crochet and lace.

Plus, JC Penney will roll out in-store shops for plus-size customers in May.

If all goes according to plan.

Plus, Bella Hadid will open and close Misha Collection's resort show in Sydney.

We can envision these pieces at Coachella already…

Island Company filed a legal complaint that the Jenners and PacSun stole its trademarked brand motto.