Toms Shifts Away From One for One, the Giving Model it Originated
The company is allowing itself more flexibility with how and where it gives back as it engages a new generation of more informed consumers.
philanthropy
How I'm Making It: Fashion and Philanthropy with Treana Peake of Obakki
If you're looking for a way to have chic, comfortable clothes that actually make a difference in the world, look no further than Obakki. Founded by Treana Peake in 2005, Obakki is a fashion line of detailed garments, and a corresponding foundation that drills water wells in South Sudan. 100% of donations go directly to drilling wells so families can build homes and establish communities around these stabile sources of water. On top of a real philanthropic impact, Obakki also has really lovely clothes--it's a win-win for all involved. We caught up with Treana Peake, the founder and mastermind behind Obakki to find out how she "makes it" and makes fashion with a purpose.