Instead of Stores, Jewelry Brand Miansai Is Betting on 'Mobile Retail' (As in, Vehicles) to Literally Drive Sales
The brand is complementing its traditional retail strategy by selling men's and women's jewelry out of refurbished vintage airstreams across America — and it's working.
By Dhani MauDec 7, 2017
ModCloth Test Drives Offline Retail, Starting with an L.A. Pop-Up
It's an "experimental" year for the retailer.
By Eliza BrookeApr 10, 2015