Blake Lively Will Shut Down Preserve (With Plans to Make It Better)
There's a huge sale on the website before it closes for a revamp on Oct. 9.
Blake Lively Continues to Promote Preserve on Her Latest Press Tour
With some Balmain and Valentino mixed in.
Blake Lively Covers 'Allure,' Delia*s Is Coming Back
And Burberry is using Snapchat.
'Pretty Little Liar' Shay Mitchell Was Inspired by Goop for Her Own Lifestyle Blog
But she made it ABC Family-friendly.
Of a Kind Redesigns Amid Growing Competition
On the eve of its four-year anniversary, Of a Kind is unveiling a website redesign that better integrates content and commerce, and limited-edition merchandise with its full-time inventory. We caught up with co-founders Claire Mazur and Erica Cerulo to discuss the new design and the state of the business.
Blake Lively's Pregnancy Style Is a Walking Advertisement for Preserve
Color us surprised.
Subscribe to our newsletter.
Blake Lively Sneakily Announces Pregnancy on Preserve
Congratulations are in order.
Drew Barrymore Launches Fragrance, Blake Lively's 'Preserve' Has Packaging Issues
Maybe Lively can get some business tips from Barrymore.
Behati Prinsloo and Adam Levine Get Hitched, Tech Startups Aim to Improve Clothing Fit, Blake Lively Launches Lifestyle Site
And we investigate what it ACTUALLY means to buy an "investment piece."
Britney Spears Is Designing Lingerie, Lululemon Ups Its Patent Game, The Row Designer Rumored for Hermès
Also, Cara Delevingne and Selena Gomez are hanging? Okay.