Sheamoisture
Fashion Has Wholeheartedly Endorsed Just... Not Drying Your Hair
Wet-looking hairstyles are all over the runways right now.
The 24 Best Beauty Products Fashionista Editors Discovered in January
Including a low-waste vitamin C serum, a lightweight body butter for winter, the perfect pink lip gloss and a slew of fragrances and candles we can't get enough of.
SheaMoisture Is on a Mission to Make Personal Care More Inclusive of Black Men
Obinna Keke, Director of Innovation & Business Operations for SheaMoisture Men, shares how the brand is celebrating this underserved community — while upending tired stereotypes and rejecting toxic masculinity.
17 Actually Good Beauty Products That Are on Sale Online Right Now
Including our beauty director's favorite sheet mask, silk hair accessories as chic as they are functional and some dazzling (literally) makeup picks.
31 Beauty Gifts for $25 or Less That Are Actually Worth Buying
Beauty brands truly outdid themselves this year when it came to gift-worthy holiday offerings.
The Gen-Z Founders of Topicals Are Building a Uniquely Mission-Driven Beauty Company
Their aim to democratize access to medical-grade skin care has drawn a diverse, superstar list of investors, including Issa Rae, Yvonne Orji and the CEOs of Warby Parker, Allbirds, Casper, Harry's and Bombas.
Subscribe to our newsletter.
450+ Black-Owned and Founded Beauty and Wellness Brands to Know
A database for shoppers, investors, editors, influencers and social media users.
SheaMoisture Launches $1 Million Fund for Women of Color Entrepreneurs and Small Businesses Impacted by Covid-19
"We will continue to show up for our community, women of color and small minority businesses during this time."
It's Possible to Safely Color — and Bleach! — Both Relaxed and Natural Textured Hair
Let these expert tips guide the way.
Shea Moisture Founder and CEO Buys 'Essence' From Time Inc.
The African-American lifestyle magazine is once again an entirely Black-owned company.
SheaMoisture Commercial Asks Why 'Ethnic' Beauty Aisles Exist
#BreakTheWalls