How Aimee Song Turned Her 'Song of Style' Passion Project Into a Mega-Influencer Platform
She's reached 5 million followers on Instagram, relaunched her website and recently published her second book, "World of Style."
Song of Style
For Fashion Bloggers, Fancy Vacations Are Just Part of the Job
As brands pour more money into influencer marketing, scenic trips are increasingly baked into the experience.
The 20 Most Influential Personal Style Bloggers: 2016 Edition
Meet the digital influencers launching clothing lines, landing magazine covers and running multimillion-dollar businesses — all stemming from their personal style blogs.
The Camera-Wielding Boyfriends Behind Fashion's Most Famous Bloggers
"There is a golden rule in style blogging: you are nothing without your photographer."
The Craziness of Cannes, New Summer Nail Polish, and Adam Levine and Leonardo DiCaprio's Many Victoria's Secret Models
Summer Is Coming: And so are the new summer nail polish collections. Grab one of the season's bright, happy shades--your toes will thank you. It's Bike-Riding Season! We celebrate the launch of NYC's Bike Share program with this go-to guide to riding your bike in a style that will have you looking Sartorialist snapshot-worthy. Cannes You Believe That Happened? This year's seemingly endless Cannes red carpet has finally ended. But from Julianne Moore's "Toemageddon" to fake Psy, we'll never forget the most ridiculous moments.
The Most Influential Personal Style Bloggers Right Now
So we say the personal style blogger isn't going anywhere—in fact, she's more powerful than ever.