Susan Standen

Susan Standen's line of luxury scarves started simply enough: Her husband loved to buy vintage scarves from a place called Drakes in London, but they were becoming increasingly difficult to find. So Standen decided to make him a few of his beloved scarves by hand for a Christmas gift. That might have been the end of the story -- if Standen's husband hadn't happened to be Dirk Standen, the editor in chief of Style.com.