Tara Raines
When 'Nude' Doesn't Match Your Skin Color: Psychologist Tara Raines Launches 'What's Your Nude' Campaign to Promote Diversity in Bra Colors
"Nude" bras and underwear usually come in colors like beige, blush and ivory. Except, as we all know, there's a huge portion of the population whose birthday suits don't come anywhere close to those colors. So what gives? Psychologist (and African-American consumer) Tara Raines says it's been a problem for years and she--along with hundreds of other consumers--have finally had enough. Enter the "What's Your Nude" campaign--a movement, launched today, that asks women and men of all different colors to reach out to bra manufacturers or bra retailers, become a fan of the "What's Your Nude" Facebook page, and follow the campaign on Twitter in an effort to promote greater diversity in bra colors.
By Hayley PhelanApr 10, 2014