"All curls are beautiful and should be seen that way."
Plus, all of the products are available on Amazon for less than $10.
"We want to be a brand that helps to redefine what 'aspirational' means for textured hair, and that includes normalizing certain styles of hair and building up all kinds of textures of hair as aspirational."
The actress and beauty founder also posted a personal message to fans about Pattern's "Phase 2" and the importance of celebrating the beauty of Blackness.
And she wants to spread more awareness on the substance's benefits.
At a panel and workshop hosted by Dove and Shonda Rhimes, leaders in Hollywood, policymaking and students themselves discussed what that work looks like.