The Future Of Sustainable Materials

From hides derived from fruit to fabrics grown in labs, there have never been more options for shoppers and retailers alike in search of more sustainable solutions.

It grows like a weed, can make a rock float and — perhaps most promising — it's six times warmer than wool, which means it could offer a plant-based alternative to down.

Whether in the form of super-soft bison "down" or ultra-insulating guard hairs, this meat industry byproduct deserves to be salvaged rather than sent to landfill.