What Does the Future of Bridal and Wedding Media Look Like?
Plus, how nuptial-focused brands are taking editorial into their own hands.
The Knot
How Bridal Wear Is Changing to Cater to Same-Sex Couples Post-DOMA
At the end of June, the Supreme Court overturned the Defense of Marriage Act, marking an historic victory in the fight for marriage equality. As the LGBT community took to the streets for Pride to celebrate just a few days later--and as scores of gay couples proposed to their partners--the wedding industry was celebrating too, as market insiders predicted a million dollar boon to the industry. With the influx of same-sex weddings, comes issues unique to gay brides and grooms--what to wear, chief among them. Here's how businesses from The Knot, to Zac Posen are working to address them.
Get Ready for Hunger Games-Themed Weddings
The Hunger Games has captured the imaginations of a lot of people with its strong visuals and heart-wrenching plot. It's a story that's easy to connect with emotionally--and let's not forget the fact that the lead female rocked some amazing braids the whole movie. It inspired a nail polish line, multiple fan sites, a Tumblr, and the adoration of fashion and pop culture sites alike (yeah, us too), even if the costumes ultimately disappointed the fashion media. And now...weddings?