The Ordinary

"I'm not a fit-in bitch. I'm stand out kind of girl," says the Netflix scene-stealer and founder of Four Naturals haircare.

The multi-tasking, complexion-boosting formulas we love.

Including an exfoliator that doesn't irritate, a lymphatic drainage tool that has several beauty editors (and our beauty director) hooked and a peppy nail polish color perfect for the dog days of summer.

Good for the gut, good for the face.

Let's see what the hype is about.

Dewy, moisturized skin ahead.

Including a (way) cheaper alternative to the Dyson Airwrap, an unexpected winter nail color, glow-enhancing highlighters and a whole host of moisturizing skin saviors.

Yes, you may want to start shaving your face.

Exfoliate without the irritation.

We asked the experts.

We got the chance to take it for an early test-drive.

Including skin-saving gadgets, glow-enhancing highlighters, curly-hair miracle workers and more.

Employees were supposedly informed of the former beauty executive's passing on Monday morning.

Stephen Kaplan will reportedly fulfill the role of chief operating officer going forward.

Shoppers have never been more keen to understand the science behind their beauty products, and this trend seeks to capitalize on that.

A look at how Brandon Truaxe built a successful beauty company — and then forged a rocky path toward dismantling it.

Nicola Kilner has been dismissed from the buzzy skin-care company.

"We're trying to redefine what it means to be a brand by using it to transact authenticity — not make up a false narrative about a product you haven't even tried yet."

These are the ideas, tech and trends that are shaking up the cosmetics business now.

Shout-out to Rihanna, Kim Kardashian and Pat McGrath for making the past 12 months a bit more beautiful.

Not a single one costs more than $18.

It's a complexion-brightening, dark-spot-fading miracle worker, and you're going to want to work it into your skin-care routine ASAP.

And not all Deciem fans are pleased.