Truth or Dare

Madonna's already successfully infiltrated the world of mainstream fashion with her "Material Girl" juniors' line, and a few months ago we reported th

• By Cheryl Wischhover
  Jul 26, 2012

Madonna made news a few months ago when she launched her first-ever perfume. The scent, called Truth or Dare, is now in the news again, but this time

• By Cheryl Wischhover
  May 8, 2012

Madonna may be nearing retirement age, but don't expect her to slow down anytime soon. The 53-year-old music icon is gearing up for her ninth world tour (which will kick off in Tel Aviv in May and finish in North America in November) as well as promoting her new fragrance Truth or Dare, planning a lingerie and footwear line, oh, and raising two kids. She recently answered questions from fans at her Macy's fragrance launch, and sat down with WWD for a candid chat about all the millions of things she's doing right now. Here's what her Madgesty had to say: On who will design her MDMA tour outfits:

• By Hayley Phelan
  Apr 16, 2012

Madonna just can't catch a break. First, her Mert and Marcus-directed "Girl Gone Wild" video for her new MDNA album was slapped with an 18-or-older

• By Leah Chernikoff
  Mar 30, 2012

Truth or Dare, Madonna's new lifestyle brand for grown ups(as opposed to, you know, Material Girl at Macy's) is starting to pick up speed. On the h

• By Dhani Mau
  Mar 12, 2012

Madonna is finally launching her own brand for grown-ups. Following the success of Material Girl, the junior's line she does with her daughter Lola, Madonna is launching Truth or Dare by Madonna, starting with a fragrance deal with Coty. After that will come footwear, handbags and intimates. According to PR Newswire, Truth or Dare is aimed at women ages 27-50 "who have a timeless style and an innate sex appeal." If that sounds like you, the collection will reportedly be available exclusively at Macy's (like Material Girl) for the initial launch in 2012, but the fragrance will get a wider distribution in 2013. But why now?

• By Dhani Mau
  Nov 3, 2011