Virginia Sole-Smith

We’ve been having a lot of heated discussions here at Fashionista lately about beauty products. The question that keeps coming up is this: Do most women care whether or not the products they use are environmentally friendly/organic/natural? Allow me to be devil’s advocate for a moment. There’s been a lot written about what exactly “organic” and “natural” mean. There are different organic standards in the US and Europe, which directly affects beauty consumers. So many great products come from abroad, but it’s often difficult to figure out where the ingredients are sourced.