Yael Aflalo
What 5 Successful Designers Learned From Launching During the 2008 Recession
"When you have companies going under, it presents opportunities for new companies."
With More Stores on Its Mind, Reformation Raises Another $25 Million in Funding
The direct-to-consumer stalwart plans to use this cash to grow its brick-and-mortar presence.
3 Female Fashion Entrepreneurs Get Real About Launching a Business
The founders of La Ligne, Reformation and Jennifer Meyer weigh in on self-doubt, sexism and more.
Reformation to Open In San Francisco With Tech-Enabled Retail Concept
Come for the clothes, stay for the "magic wardrobe."
Why Is It Taking Fashion So Long to Get on Board With Sustainability?
A new generation of clothing brands is appealing to young consumers' desire for ethically produced fashion — while older, more established labels are getting left behind.
For Modern Fashion Brands, Being Eco-Friendly Is No Longer a Choice
Even labels that don't brand themselves as environmentally friendly are finding reasons to minimize their footprint.
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Reformation Raises $12 Million from Stripes Group, 14W and Karlie Kloss
Largely self-funded since it was founded in 2008, Reformation brought in the big bucks as it gears up to expand.
11 SXSW Fashion Panels You Don't Want to Miss
Going to SXSW? Hit up these panels covering the intersection of fashion and tech.
How I'm Making It: Reformation's Creative Director Yael Aflalo
As a fashion designer, Yael Aflalo started to grow tired of the rigamarole and waste she saw all around her within the industry. She started Reformati